Service Ally System · Pillar 05: Remarket
AllyFollow · Twin State Agency

The Quote Went
Out. The Job Went
Somewhere Else.

Most owners send an estimate and hope for the best. AllyFollow follows up on every unsold quote for you, so the job comes back to you instead of your competition.

Quote Follow-Up
Lead Reactivation
Pipeline Tracking
Multi-Touch Sequences
Your Open Pipeline Right Now
📥
New Quote Sent
Day 2 text
No Response: Day 5
Email follow-up
📋
Still No Response: Day 10
Final value nudge
❄️
Gone Cold: 30/60/90 Days
Reactivation
Booked
Sequence stops
Every stage runs on its own. You work the jobs. AllyFollow works the pipeline.
The Hidden Revenue in Your Pipeline

The Money Is
Already There.
It Just Needs
Someone to Follow Up.

Before AllyFollow sends a single new lead, it goes after revenue from work you have already quoted. Most owners are sitting on open estimates that have gone quiet, not because the customer said no, but because nobody followed up.

The research on how often that happens is the uncomfortable part. The good news is that it is the easiest gap to close, because the customer already asked you for a price.

The Follow-Up Gap Invesp Research
48%
Of Quotes Never Get a Single Follow-Up
Invesp: 48% of salespeople never make one follow-up attempt
📤

Roughly half the quotes you send every month go quiet and never hear from you again.

🗣️

Most of those customers did not say no. They got busy, compared options, or simply forgot.

🏆

The business that follows up is usually the one that wins the job, not the one with the lowest price.

What AllyFollow Recovers
The quotes you already sent, worked all the way through
Sales Follow-Up Research · Lead Recovery
The Follow-Up Gap

Most Owners
Give Up After One
Follow-Up. That Is
Where the Money Is Sitting.

Sending an estimate is the easy part. The job that pays you is won in the follow-up, and the research on how most businesses handle it is uncomfortable reading.

AllyFollow runs the sequences that most owners know they should do consistently but never do, because they are too busy running jobs.

Sources: Invesp sales follow-up research. See stat cards for individual figures.
44%
Give Up After One Follow-Up
Nearly half of salespeople stop after a single follow-up attempt, right when most deals are still in play.
Invesp
80%
Of Sales Need 5+ Follow-Ups
Most sales are not made on the first touch. They close after five or more follow-up contacts, long after most people quit.
Invesp
48%
Never Follow Up At All
Nearly half of salespeople never make a single follow-up attempt after the first contact. The quote goes out and nothing happens.
Invesp
4x
Customers Say No Before Yes
60% of customers say no four times before they say yes. The job is rarely lost on the first no, it is lost when nobody asks a fifth time.
Invesp
What AllyFollow Does

Four Systems.
Every Lead Followed Through.

AllyFollow handles the four stages of lead recovery that most owners know they should be running but never get to, because they are too busy on the next job. It works quietly in the background, on every lead in your pipeline.

01

Quote Follow-Up Sequences

Multi-touch follow-up on every estimate, text, email, or both, over 7 to 28 days.

The sequence starts the moment the customer receives the quote. AllyFollow stays in the conversation without you chasing anyone manually. The customer responds, books, or declines, and the follow-up adjusts accordingly at every step.

Day 2 text: friendly check-in, written in your voice
Day 5 email: value reminder with direct booking link
Day 10 text: final nudge before the lead goes cold
Stops the moment they respond or book
02

Lead Reactivation Campaigns

Leads that went cold months ago, a quote from last spring, an inquiry that never replied, get a timely reactivation message at the right moment.

When a customer's need comes back around, the business that already has a relationship wins the call. AllyFollow keeps that relationship warm with re-engagement that brings cold leads back before they start over with a Google search.

Reactivation goes out at 30, 60, and 90 days
Timing tuned to your busy and slow periods
Direct booking link included in every message
Stops when they respond, book, or opt out
03

Opportunity Pipeline Tracking

Every lead has a status: new, quoted, followed up, booked, lost. Your pipeline is visible so nothing disappears.

When a lead goes quiet, it doesn't fall through the cracks, it moves to the next stage and triggers the next follow-up. Your pipeline is always visible so you know exactly where every open opportunity stands at any given moment.

Every lead tracked from first contact to booked job
Stage changes move the right follow-up into place
No manual CRM updates required on your end
Full pipeline visible in your dashboard at any time
04

Multi-Touch Follow-Up for Unsold Estimates

One follow-up text is not a system, it is a guess. AllyFollow runs a structured sequence built for busy owners.

Every response, booking, and decline updates your pipeline. I review open estimates monthly and adjust the follow-up timing based on what is converting and what is not, one local partner, not a call center. Each touch is different, each one keeps you in front of the customer without wearing out your welcome.

Same-day confirmation, check-in on day three, direct ask on day seven
Final value-add message on day fourteen
Each touch uses different messaging, not a repeated reminder
Monthly review adjusts timing based on what converts
What Actually Happens to Your Quotes

Same Quote. Two
Different Outcomes.
One Has a System.

This is what the life of an unsold estimate looks like, with and without AllyFollow running in the background.

Without AllyFollow
With AllyFollow
Quote sent. You move on to the next job.
No system tracking it. No follow-up scheduled. You're relying on the customer to call back.
Day 1
Quote sent. AllyFollow picks it up from there.
The sequence starts. Day 2 text is already scheduled. No manual step on your end.
No response. You mean to follow up, but three jobs came in.
The estimate sits in your email. The customer hasn't heard from you since the quote landed.
Day 2
Friendly check-in text goes out under your name.
"Just wanted to make sure you got our quote, happy to answer any questions." Written in your voice.
Still no contact. The lead is going cold.
You think about calling but it feels awkward this late. You let it go.
Day 5
Email follow-up goes out with a direct booking link.
Value reminder: what the job includes, why timing matters. One click to schedule.
The customer hired someone else last Tuesday.
The competitor followed up. You didn't. You never knew the job was still available.
Day 10
Final nudge goes out. Customer books.
Third touch closes the job. Sequence stops. Pipeline updates. You see the booking in your calendar.

How Many Jobs Are
Sitting in Your Pipeline?

Take the free assessment and find out where your follow-up is leaking jobs, and what a simple, steady sequence could bring back.

See Where Your Pipeline Stands, Free →

Takes about 3 minutes. No sales pitch.

How It Works

Estimate Goes Out.
Pipeline Stays Current.

No manual steps on your end. AllyFollow starts on its own the moment an estimate leaves your hands.

01
Estimate Goes Out

Sending a Quote Starts It Off

When you send an estimate, AllyFollow starts on its own schedule from that moment forward. No manual step on your end. The sequence begins as soon as the customer receives the quote.

02
Multi-Touch Sequence Runs

Structured Messages Go Out at the Right Time

AllyFollow runs a structured series of spaced messages, each written in plain, professional language with your business name. The sequence pauses the moment they respond and stops entirely when they book or decline.

03
Pipeline Stays Current

Every Response Updates the Pipeline. Jobs Come Back.

Every response, booking, and decline updates your pipeline. I review open estimates monthly and adjust the follow-up timing based on what is converting and what is not, one local partner, not a call center.

AllyFollow comes in on the Pro plan and above. Quote follow-up sequences, lead reactivation, and pipeline tracking are where Pro earns its place, turning the leads you already have into booked work.

See Full Pricing Details →
Straight Answers

Straight Answers for
Skeptical Owners.

If following up has always been on your to-do list but never gets done, these are the questions worth answering before you decide.

Not when the messages are spaced correctly and written professionally. AllyFollow sequences are timed and written to feel helpful, not pushy. The sequence stops the moment the customer engages, so nobody receives a message after they have already responded. Most customers appreciate the follow-through, it signals that you are organized and serious about the job.
That is useful information, not a loss. When a customer responds to say they went with someone else, that closes the loop and removes them from your pipeline for follow-up. But it also gives you a data point, if you are hearing that consistently on day three, the sequence timing or message needs adjustment. I track this monthly and adjust based on what is converting.
Yes, this is the lead reactivation piece. I build a separate campaign for cold leads that runs on its own track. The goal is to re-engage a customer who got a quote a while back and never responded, then reach them again at the moment their need is most likely to come back around. The reactivation campaign is built to land at exactly that moment.
The first sequences start working on the quotes you send the week AllyFollow goes live, so early responses tend to show up within the first couple of weeks. The bigger gains compound over time. Manual follow-up depends on you having the time and remembering to do it consistently, at the right intervals, with the right message, on every single quote. AllyFollow does not forget and does not get too busy. That consistency, applied to leads you already have, is where the recovered jobs come from.
No, and the distinction matters. Spam is unsolicited contact to people who never asked to hear from you. AllyFollow only contacts people who have already requested a quote from your business. They reached out first. The follow-up is a professional continuation of a conversation they started. Every message includes a simple way to opt out, and the sequence stops permanently the moment they do.
Find Out Where Your Follow-Up Stands

See Where Your
Pipeline Stands
Right Now.

The free assessment walks through how you handle quotes, follow-up, and cold leads today, then shows you where jobs are slipping away and what a steady sequence could bring back. No obligation.

Where quotes go quiet in your current process
How your follow-up compares to what wins jobs
Which leads are worth reactivating first
A clear next step you can act on right away

Take the Free Assessment

Answer a few quick questions and see exactly where your follow-up is leaking jobs. Takes about 3 minutes, no sales pitch.

Proudly Calling Spartanburg Home

Twin State Agency is a Done-For-You marketing partner serving Spartanburg, SC and the Upstate. I help small businesses generate more calls, earn more 5-star reviews, and book more jobs automatically so owners can focus on running their business instead of chasing customers.

Contact

Spartanburg, SC 29302

© 2026 TWIN STATE AGENCY | All Rights Reserved.

Every business I work with starts from a different place. Some have 10 reviews and a broken Google listing. Others have a solid reputation but are losing jobs to missed calls. What I build depends on where you are right now, and what you get out of it depends on factors I do not fully control, including your market, your pricing, how quickly your team responds to customers, and how the systems are maintained over time.

I will not promise you a specific number of jobs or a dollar figure. What I will do is show you exactly what I find in the audit, tell you what each fix is designed to do, and track the results honestly. If something is not working, I say so.